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Stakeholders in the Leisure, Sport and Tourism Sectors

Module name (EN): Stakeholders in the Leisure, Sport and Tourism Sectors
Degree programme: Management Sciences, Master, ASPO 01.10.2018
Module code: DFMM-MFSTM-120
Hours per semester week / Teaching method: 4V (4 hours per week)
ECTS credits: 6
Semester: 1
Mandatory course: yes
Language of instruction:
Written exam (90 min. / Can be repeated semesterly)

[updated 20.01.2020]
Applicability / Curricular relevance:
DFMM-MFSTM-120 Management Sciences, Master, ASPO 01.10.2018, semester 1, mandatory course
MFSTM-120 (P440-0001, P620-0124) Leisure, Sports, Tourism Management, Master, ASPO 01.04.2017, semester 1, mandatory course
60 class hours (= 45 clock hours) over a 15-week period.
The total student study time is 180 hours (equivalent to 6 ECTS credits).
There are therefore 135 hours available for class preparation and follow-up work and exam preparation.
Recommended prerequisites (modules):
Recommended as prerequisite for:
Module coordinator:
Prof. Dr. Achim Schröder
Lecturer: Prof. Dr. Achim Schröder

[updated 17.08.2020]
Learning outcomes:
After successfully completing this module, students will be able to:
_ explain the economic importance of the leisure, sports and tourism industries at home and abroad,
_ identify key players in the leisure, sports and tourism industry, as well as their offers and concepts,
_ identify the connections between the current market situation of the leisure, sports and tourism industry and its essential framework conditions,
_ describe current developments and predict future developments, as well as derive their significance for the leisure, sports and tourism industries,
_ work in a team or alone to prepare a well-founded market analysis for individual segments of the leisure, sports and tourism industry and document the key results of the study, as well as communicate them to the group in a presentation.

[updated 20.01.2020]
Module content:
_ Influencing factors and framework conditions in the leisure, sports and tourism industries
_ Current market situation and trends among players in the leisure, sports and tourism industries
- Hotels and restaurants
- Travel agencies and tour operators
- Means of transport and infrastructure providers
- Museums (open-air and local history museums, art and technology museums)
- Castles, palaces, antiquities
- Botanical and zoological gardens
- Concert halls and theaters
- Event organizers
- Sports arenas and halls, sports infrastructure providers (mountain railways and marinas),
- Theme and amusement parks
- Theme worlds and brand lands, factory outlets and shopping malls, urban entertainment centers
- Wellness, medical wellness and swimming pools
- Holiday and camping parks
- Cinema and audio-visual organizers (e.g. multiplex cinemas)
- Amusement companies
_ Future perspectives

[updated 20.01.2020]
Teaching methods/Media:
_ Seminaristic lecture course
_ Case studies (where appropriate, study trips)
_ Group work (concept development and presentation)
_ Discussions with fellow students and third parties
_ Presentations and preparation of documentation/papers
On the basis of selected data material and case studies, students will learn to develop concepts independently, implement and reflect on them.

[updated 20.01.2020]
Recommended or required reading:
_ Becker, Chr.; Hopfinger, H.; Steinecke, A. (Hrsg.): Geographie der Freizeit und des Tourismus. Bilanz und Ausblick, 3. Auflage, Oldenbourg, München, Wien, latest edition
_ Breidenbach, R., Freizeitwirtschaft und Tourismus, latest edition
_ Dettmer, H. (Hrsg.), Tourismus-Marketing-Management, Oldenbourg, München, 1999
_ Freyer, W. (Hrsg.), Tourismus: Einführung in die Fremdenverkehrsökonomie, latest edition
_ Opaschowski, H.W., Freizeitwirtschaft - Die Leitökonomie der Zukunft. Zukunft. Bildung. Lebensqualität, 2007
_ Page, J.P.; Connell, J.: Tourism. A Modern Synthesis, latest edition
_ Schulz, A., Berg, W., Gardini, M. A., Kirstges, T., Eisenstein, B., Grundlagen des Tourismus. Lehrbuch in 5 Modulen, Oldenbourg, München, latest edition
_ Siller, L.: Strategisches Management alpiner Destinationen: Kultur als Wettbewerbsvorteil für nachhaltigen Erfolg. (Schriften zu Tourismus und Freizeit;10) Berlin, 2010
_ Steinecke, A.: Tourismus. (Das Geographische Seminar) Braunschweig, latest edition

[updated 20.01.2020]
[Wed Oct  5 17:43:28 CEST 2022, CKEY=faidfsu, BKEY=dms3, CID=DFMM-MFSTM-120, LANGUAGE=en, DATE=05.10.2022]