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Commercial Corporate Management

Module name (EN): Commercial Corporate Management
Degree programme: Engineering and Management, Master, ASPO 01.10.2019
Module code: MAM_19_A_2.02.KOU
Hours per semester week / Teaching method: 4V+1S (5 hours per week)
ECTS credits: 5
Semester: 2
Mandatory course: yes
Language of instruction:
Written exam (40%) 120 min.
Project work (60%)

[updated 04.11.2020]
Applicability / Curricular relevance:
MAM_19_A_2.02.KOU Engineering and Management, Master, ASPO 01.10.2019, semester 2, mandatory course
75 class hours (= 56.25 clock hours) over a 15-week period.
The total student study time is 150 hours (equivalent to 5 ECTS credits).
There are therefore 93.75 hours available for class preparation and follow-up work and exam preparation.
Recommended prerequisites (modules):
Recommended as prerequisite for:
Module coordinator:
Prof. Dr. Ralf Oetinger
Prof. Dr. Ralf Oetinger

[updated 18.02.2020]
Learning outcomes:
After successfully completing this module, students will be able to make a rough assessment of a company from a commercial point of view using the methodological skills they learned. They will be familair with the risk areas of a company.
This includes knowledge about external and internal accounting, the preparation of business plans, risk and insurance issues, as well as funding opportunities for innovations, business start-ups, etc.
The theoretical content will be deepened through group work.

[updated 04.11.2020]
Module content:
1. External accounting and financial reporting
2. Internal accounting with corporate planning and key figures
3. Corporate management risks and their prevention
4. Public funding opportunities for innovation, business start-ups etc.
5. Benchmarking using practical examples
6. Corporate planning and preparing business plans

[updated 04.11.2020]
Teaching methods/Media:
Lecture with group work, lectures by students (partly in groups), exercises for the lecture, handouts, excursions to various service providers

[updated 04.11.2020]
Recommended or required reading:
Wöhe: Einführung in die Allgemeine Betriebswirtschaftslehre, 2008.
Hufnagel: Einführung in die Buchführung und Bilanzierung. Betriebswirtschaft in Studium und Praxis, 2008.
Heinzelmann, Wie versichere ich mein Unternehmen?. Recht und Praxis, Leitfaden zu BVG, Personen-, Taggeld-, Sach-, Haftpflicht- und Spezialversicherungen, 2001.
Häfner: Entwicklung eines Businessplanes im Geschäftsbereich digitale Medien, 2009.

[updated 04.11.2020]
[Mon Nov 29 00:50:23 CET 2021, CKEY=mkuc, BKEY=mm2, CID=MAM_19_A_2.02.KOU, LANGUAGE=en, DATE=29.11.2021]