<?xml version="1.0" encoding="ISO-8859-1" standalone="yes" ?>
<document>
<title>Business Planning (Seminar)</title>
<cid>WIB21-WPM-W-402</cid>
<sapsubmodule>P450-0015</sapsubmodule>
<bkey>wi3</bkey>
<ctypes>
<hours>2</hours>
<type>SU</type>
<hours>2</hours>
<type>S</type>
</ctypes>
<cp>5</cp>
<semester>6</semester>
<mandatory>no</mandatory>
<language>German</language>
<exam>Project, class presentation</exam>
<curriculum>
<curriculum_entry>
<cid>WIBASc-525-625-W5</cid>
<branch>Industrial Engineering</branch>
<semester>6</semester>
<mandatory_tag>optional course</mandatory_tag>
</curriculum_entry>
<curriculum_entry>
<cid>WIB21-WPM-W-402</cid>
<branch>Industrial Engineering</branch>
<semester>6</semester>
<mandatory_tag>optional course</mandatory_tag>
</curriculum_entry>
</curriculum>
<workload>
60 class hours (= 45 clock hours) over a 15-week period.The total student study time is 150 hours (equivalent to 5 ECTS credits).There are therefore 105 hours available for class preparation and follow-up work and exam preparation.</workload>
<prerequisites>
</prerequisites>
<prerequisitesfor>
</prerequisitesfor>
<convenor>Prof. Dr. Stefan Georg</convenor>
<convenor-person-key>sg</convenor-person-key>
<lecturers>
<lecturer>Prof. Dr. Stefan Georg</lecturer>
<lecturer-person-key>sg</lecturer-person-key>
</lecturers>
<objectives>After successfully completing this module students will:
_	know the components of a business plan.
_	be able to develop a new business idea
_	be able to create a realistic business plan.
_	be able to show the connections between individual subplans.
_	be able to present their business plan in a presentation.
</objectives>
<content>1.	Business idea, location, legal form
2.	Organization and personnel planning
3.	Market analysis and market entry concept
4.	Marketing plan
5.	Investment, capital requirements and financial plan
6.	Sales, cost and profit plan
7.	Liquidity plan
8.	Opportunity and risk analysis (SWOT analysis)
</content>
<media>As a team, students will create their own business plan. This will be accompanied by lectures and support from the lecturer. In addition, students will become familiar with the wide range of information on business plans available on the Internet, with particular emphasis on what the Federal Ministry of Economics has to offer.</media>
<literature>_	www.sog.saarland.de und www.existenzgruender.de
_	Unterlagen zum StartUp Business Plan Wettbewerb der Sparkassen (Documents on the StartUp Business Plan Competition from the Sparkasse)
_	Arnold, J.: Existenzgründung: Businessplan und Chancen, UVIS Verlag 2013
_	Georg, S.: Fragen und Antworten zur Existenzgründung, CreateSpace 2014
_	Lutz, A.;Bussler, Chr.: Die Business Plan-Mappe: 40 Beispiele aus der Praxis, Linde Verlag, 4. Auflage 2015 
_	Vogelgesang, E.; Fink, Chr., Baumann, M.: Existenzgründung und Business Plan, Erich-Schmidt-Verlag, 2015
</literature>
<offered>
</offered>
<moduldb-query>Sun Jun 14 21:10:07 CEST 2026, CKEY=wwxbpx, BKEY=wi3, CID=[?], LANGUAGE=en, DATE=14.06.2026</moduldb-query>
</document>
